The Precue logo
A geometric wordmark built from the same circle as a pool ball, and a mark that shows a ball touching its ghost ball: the spot a player aims the cue ball at. Use the full logo where there is room and the mark on its own when space is tight.
Versions
Ivory and yellow on dark backgrounds, navy and cloth blue on light ones. The ring is always the accent colour.
Big and small
The wordmark stays readable down to 12 px tall. Below that, switch to the mark, which holds up at favicon size.
Clear space
Keep at least one ring’s width of empty space on every side of the logo. Don’t recolour the ball, stretch the wordmark, or put the logo on busy photography.
Colour
Hall navy and tournament-cloth blue carry most surfaces. One-ball yellow is reserved for predictions and actions.
Type
All three families are free on Google Fonts.
Archivo, expanded 110–120%, weight 700–760. Headlines and big numbers.
Geist, weight 400–600. Body copy and buttons.
Geist Mono, weight 500. Labels, stats and the live table readouts.
Usage
- Minimum sizeFull logo 12 px tall on screen, 15 mm in print. Mark 16 px.
- BackgroundsDark version on navy or cloth blue. Ink version on white or light grey.
- NameWrite it as Precue in sentences. The wordmark is always lowercase.